Why You Should Create Content For Your Digital Marketing

Creating content for your marketing helps grow your business. Everyone wants to be found online, and content creating is the way to do it!

Case Study: Producing Marketing Videos Remotely

Case Study: Producing Marketing Videos Remotely For years, we’ve stressed the importance and effectiveness of publishing marketing videos. And, we create them for our clients all the time. So, when we all began practicing social distancing, we didn’t stop making them. Instead, we adapted our production strategy. The COVID-19 pandemic, and resulting social distancing guidelines, […]

Case Study: Digital Marketing Before, During, and After a Crisis

Case Study: Digital Marketing Before, During, and After a Crisis When a retirement community client of ours heard about COVID-19 hitting a nursing home in Seattle, the staff knew it was only a matter of time before the crisis reached the East Coast. At first, the problem was on the other side of the country. […]

Knowing Where Your Marketing Succeeds- and Where It Needs Improvement

At Mingl Marketing, we’re firm believers in getting value for your marketing dollars. Maybe it’s because we’re located in Philly, but the famous John Wanamaker quote “I know I’m wasting half of my marketing budget- I just don’t know which half!” is something we want to avoid. We want you to know where your marketing […]

When personalized digital marketing doesn’t really scale

This is where personalization in a digital environment doesn’t scale, especially for the speaker/teacher types who meet thousands of people every year and have email lists a mile long.