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June 2016 Update – 19 Tips for Creating Effective Facebook Ads

I know it’s a lot for a business owner to take on, but that’s the new reality of Social Business. The days of paying for your annual ad in the local yellow book and answering the phone are, sadly, long gone. And while direct mail is still effective, 98% of all consumer purchasing decisions start on the Internet.

Email is Essential to Your Online Marketing Success

Anybody who’s been around me lately knows how passionate I’ve become about the critical importance of an email component to the success of every aspect of their online marketing strategy. That’s right. Every aspect of their online marketing strategy. That means your Facebook and Twitter strategies too. You can have the most engaged, vibrant, happening […]

How Much does SEO Cost? An Infographic of Survey Results by SEOmoz.

Near the end of December 2011, SEOmoz conducted a survey asking consultants and agencies of all sizes and geographies to contribute their pricing models and cost structures. We’re pleased to share the results of that survey in the hopes that it will give everyone in the search industry a better idea of the range of fees and the services provided.